Mission Statement

Plenaris Advisory® is an independent financial planning firm dedicated to providing financial advisory services to clients as a fiduciary.  Being a fiduciary means that you as our client are the primary focus of our services, and we will always act in your best interest with honesty, integrity and care.  We always strive to know and understand your financial situation and provide you with the highest quality information, services, and products to help you reach your goals.

Advisory Principles

Pursuant to our mission to operate as a fiduciary, and our practice of offering comprehensive financial planning in a holistic and integrated manner, our advisory service is guided by the following principles.

  • We will place the interests of our clients above the interests of the firm at all times.
  • We will avoid conflicts of interest, and will disclose all potential conflicts that may arise to clients, obtain the clients’ informed consent on the resolution of such conflicts.
  • We will assist clients in defining their financial goals, assessing their resources, determining their risk tolerance, and developing appropriate plans that will achieve their financial goals at the lowest risk possible.
  • We will support our clients in the implementation of their financial plans through the use of appropriate financial products that meet their needs.
  • We will continue to monitor the progress of our clients’ financial plans through periodic review and update.
  • We will disclose all compensations to clients for their consideration of any conflict or impact on our advisory services.
  • We will follow strict confidentiality and privacy practices with regard to clients’ personal and financial information as required by law.
  • We will collaborate and coordinate our services with other professionals with the objective of providing our clients with the best possible range of financial services support.
  • All services are based on mutual agreement between clients and Plenaris Advisory®.